By Cecilia Nasmith Northumberland 89.7 FM
Cobourg’s Chief Administrative Officer Tracey Vaughan this week shared plans with council for a Question of the Day project.
The communications department is always on the look-out for ways to enhance their listening capabilities, Vaughan said. And with the introduction of a customer-service desk in Victoria Hall, more information is being collected that can be of help.
“Staff members in the lobby are getting a lot of good intelligence and data coming in,” Vaughan said.
“We are beginning to look at some of the typical questions we are getting through customer-service channels, and also social media. What are residents continuing to ask about?”
With that information, they will formulate questions of the day to post on social-media channels and share through internal digital bulletin boards.
“We hope it will be a useful tool,” she said.
“If we have heard from 10 residents on a topic, there will be 100 who have the same questions.”
Author: Cecilia Nasmith
